Canby receives tourism grant
The City of Canby will get a bite of the $350,000 Travel Oregon is awarding for local tourism projects.
Canby's $13,500 grant will be used to create the first-ever Canby Tourism Plan, which will gather input from stakeholders and use insights from demographics studies to create a marketing and initial strategic plan.
It's all part of larger plan, according to Economic Development Director Jamie Stickel.
"On July 1, 2018, the city passed a transient room tax and while we expect that revenue to be relatively modest to begin with, we wanted to make sure we're making thoughtful steps in the right direction regarding tourism in Canby. We see that as an economic driver for Canby businesses."
So, the grant will help the city find a consultant to help fashion a tourism plan for the city.
"We want to incorporate best practices from small groups and our stakeholders and take a hard look at the fantastic assets we have in Canby. We're looking to create a plan that will be a guiding document for us here in Canby."
Stickel said she wants the process to begin as soon as the administrative work between the city and Travel Oregon is completed. The city will then get a 'request for proposal' out an the process for selecting a consultant that best fits Canby's needs will begin.
"I think the citizens of Canby think this is the best place to be," said Stickel. "We want to be thoughtful when reaching out to visitors, those who come all the time and those who are new, about how we market and promote and extend that warm Canby smile."