What's New For Millenial Pets?
Almost 85 million households have a pet and over the last 30 years pet ownership has gone from 56% to 68% of all households.
Millennial and Generation Z consumers have grown up and have embraced the pet-owning and loving lifestyles far more than their elders. Baby boomers account for 32% of pets owned, but younger households hold 62% of pets owned. Mostly changes in culture account for the growth, but technology and online purchasing also drive the growth. See the list below to see what changes are taking place in the pet industry as a result of the explosive growth.
Food. Pet owners are no longer happy with traditional pet foods. They want healthy, fresh, frozen or made to order food. The same goes for treats. Most pets get 8 - 10 treats a day and the owners have the same requirements as their pet's food. Want to understand the ingredient list? At Nature's pet, we have all types of food and treats. We can help you make the best choice for your pet.
DOGTV is television for dogs. Many dog owners leave their pets at home while at work and half of those leave the TV on. Using numerous studies, DOGTV has created patented programming that dogs can watch, learn from and be entertained. Consult your television provider for information.
DIG is a dating app for pet owners. It helps plan dog-friendly dates and all the subscribers own pets. So far Dig has 154,000 subscribers in selected cities.
While Nature's Pet Markets can't help you find Mr. or Mrs. Right, we can help you with your other pet needs.
NATURE'S PET MARKET
901 S.W. HIGHLAND DRIVE, SUITE P
GRESHAM, OR 97080