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South Clackamas Transit District wanted to 'brand' its buses in Molalla, and that led to creative wraps.

Don't be surprised if you see the South Clackamas Transit District (SCTD) bus rolling through Molalla with a new look these days.

The district added some vehicle wraps to their buses, which gives it a little more Molalla-centric personality.

Mike Strauch, SCTD district manager, said the goal was to make the buses rolling through the area stand out a bit more.

COURTESY PHOTO: MIKE STRAUCH - A look at the American Flag design on Molalla's SCTD bus."Myself and my coordinator, Shyloh Masuo, were talking about making the buses look more like a transit bus and stand out to our riders and customers," Strauch explained. "TriMet and other transit services have their buses wrapped and ours have never been wrapped with a design.

"Shyloh did some research on events and history of the Molalla area and we decided on the Buckeroo theme and other outdoor activities, as well as an American flag on the hood as many people in the area seem very patriotic with flags in front of their homes, etc."

COURTESY PHOTO: MIKE STRAUCH - The 'themed' wrap that Molalla's SCTD bus will sport moving forward. Strauch pitched the idea to the SCTD board, along with some early drafts of what the wraps would look like.

"They all thought it would be a great idea and gave the go-ahead to work with the vendor, Gillespie Graphics in Wilsonville, to get this done on our new buses," Strauch said. "We wanted the SCTD buses to stand out and have a 'brand' to them."


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