An important message to our readers
These are unprecedented times and news agencies such as Pamplin Media Group are not immune to the economic fallout that has besieged our nation, and the world, via the coronavirus threat.
As such, we have had to make quick decisions about how we can continue to deliver vital news and information to our readership while also navigating our fixed costs, not the least of which are payroll and printing.
Starting next week, the Newberg Graphic will be temporarily consolidated with our sister publications in Canby Molalla and Woodburn, an action Mark Garber, Pamplin Media Group's president, cautioned could occur in his March 25 column, headlined "The virus won't stop our quality journalism."
We will continue to provide the important news our readers depend on, but it will be bundled with other news and information occurring in those communities.
The first issue of the temporarily consolidated publication will be distributed to subscribers and available on newsstands April 8.
Sections such as opinion and more will be shared among the publications. Our goal is to provide the same quality product as we always have.
The Graphic's financial model is principally centered on the strength of our specific small business community and that community's desire to run paid advertisements on our pages and online at www.newberggraphic.com.
With the rampant spread of the novel coronavirus and the respiratory disease it causes, COVID-19, many local businesses have been forced to temporarily close. The interim steps we are taking are necessary to ensure we can continue to provide news and local promotions to our readership.
Presently, we are only at the initiation phase of the new contagion, yet there has been an immediate effect on our revenues. Some revenue categories have improved, however; new print and digital subscriptions are up as many people are turning to us for information about how our residents are weathering the storm. But it's only a small portion of the overall picture and is not enough to sustain business as usual.
We are not the only Pamplin Media Group publications being consolidated -- all of them will be. This is a necessary, temporary measure to reduce expenses so that we can continue servicing our communities with quality news and advertising.
In some ways, this will serve as a benefit to the community at large: Our distribution will be considerably expanded as news and advertisements will reach readers throughout this section of the metro area as never before.
We ask you for patience and understanding during this trying time. Please be safe. Look out for your neighbors, especially the elderly and infirm who are most susceptible to this disease, and employ the physical distancing measures as recommended by the highest levels of our nation's public health authority.
— Al Herriges is publisher of the Newberg Graphic
You count on us to stay informed and we depend on you to fund our efforts. Quality local journalism takes time and money. Please support us to protect the future of community journalism.