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UPDATE: Television station drops ad for Portland business conference



TRIBUNE FILE PHOTO - Anthony Johnson of the Oregon Cannabis Industry Association, says a new TV commercial for marijuana is a first for Oregon, and possibly the nation.It was supposed to be a groundbreaking television commercial for an upcoming medical marijuana gathering in Portland. But, by Tuesday afternoon, the commercial was off the local TV schedule.

Anthony Johnson, executive director of the Yes on 91 campaign that led to legalized recreational marijuana in the state, and a founder of the Oregon Cannabis Industry Association, says Portland's KATU dropped the commercial, mostly because of all the hoopla surrounding its "historic" significance.

Johnson, writing for Marijuanapolitics.com, says that Alex Rogers, producer of the Oregon Medical Marijuana Business Conference, was told Tuesday morning, Aug. 18, that the commercial was ready to go. By about 4 p.m., however, Rogers was told that all the media attention surrounding the TV commercial, the station decided to pull it.

Johnson says the commercial originally was supposed to air on KATU until Sept. 10. It was supposed to be the first television commercial on the issue. Johnson says network television “has been very hostile to the marijuana industry, as a cannabis commercial was yanked from the TV schedule before ever airing in Denver.”

“It makes a lot of sense that the first cannabis commercial on network television isn’t for a vape pen or a dispensary, but on a conference designed to help people navigate the rapidly changing cannabis industry,” Johnson wrote Tuesday. “The OMMBC commercial doesn’t advertise that anyone should use marijuana, but that those in the industry, or thinking of joining the burgeoning industry need to know the latest developments with medical and recreational regulations while also networking with the top attorneys, professionals and experts in the field.”

The Oregon Medical Marijuana Business Conference is Sept. 11 and 12 at the Portland Hilton. It features workshops, exhibits and speakers such as U.S. Rep. Earl Blumenauer, state Sen. Floyd Prozanski, state Rep. Ann Lininger, attorney Paul Loney and Eugene-area TV news anchor Cyd Maurer, who claims she was unjustly fired for her personal marijuana use.




Editor's Note: As noted by a commenter, there have been radio commercials for marijuana in the area. This is the first TV commercial, according to Mr. Johnson.

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