Firenza Pizza opens first Oregon restaurant in Tigard
Brian Lew, the new franchise owner of Firenza Pizza, said he's excited to be opening the first of the pizza chain's stores in Oregon next week. The restaurant opens in Tigard.
"I am thrilled to bring Firenze Pizza to Tigard," Lew said in a recent news release. "The Firenza business model has proven strong and is seeing rapid expansion throughout the country. As an avid cook and food lover, I am confident that the local community will fall in love with Firenza's level of customization and quality products. We look forward to becoming the go-to place for fast-casual pizza in Tigard."
With the opening of the Tigard store, there are now 12 Firenza Pizza locations in seven states.
Lew said the big difference between Firenza and some of the other made-to-order stores is that the dough is made in-house and cooked in an Italian brick oven that heats to 800 degrees.
"It's computer controlled," Lew said of the hand-made, red-tiled oven during a recent tour. "It's very consistent."
He noted it only takes two, 90-second turns of the oven before a piping-hot pizza emerges.
"It's really, really awesome," said Lew, who previously worked as a sales and marketing professional in the high-tech industry.
Featured fare includes specialty signature pizzas as well as build-your-own ones that come complete with up to four free toppings (there are 40 toppings to choose from).
One of those signature pizzas — pizzas come in 10- and 14-inch sizes — includes a chipotle chicken, which previously won an Italian cooking award.
Also available are specialty or make-it-yourself salads along with a variety of chicken wings.
For its grand opening, set March 27 to 31, customers at Firenza Pizza will receive a free two-topping pizza when they make a $2 donation to either Beaverton's HomePlate Youth Services or Tigard's Good Neighbor Center.
Lew said he knows there's a large homeless population in the Portland-metro area and wanted to do something that will help those agencies who help the less fortunate.
HomePlate helps young people who are experiencing homelessness or housing instability; the Good Neighbor Center is a 36-bed facility that serves up to nine homeless families at a time.
Firenza Pizza is at 12280 S.W. Scholls Ferry Road.
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