Woodburn Premium Outlets parent company Simon pledges to donate at least $1 million to Susan G. Komen for breast cancer research

Woodburn Premium Outlets has announced its Spring 2018 More Than Pink movement in support of Susan G. Komen and the fight against breast cancer.

As part of its pledge to donate at least $1 million each year in 2017 and 2018, more than 170 participating Simon locations nationwide will be participating in a range of fundraising activities during the months of April and May.

"We are thrilled to launch our Spring 2018 More Than Pink initiatives and have been overwhelmed by the ongoing positive support this movement has garnered with our shoppers, retailers and employees to support Susan G. Komen in its tireless efforts to reduce breast cancer deaths," said Enna Allen, Simon's vice president of brand management.

From April 14 to May 20, visitors to Woodburn Premium Outlets will be able to participate in a variety of programs to help support Susan G. Komen.

Shoppers who donate $10 to Susan G. Komen will receive a discount pass available at the mall that will provide 25 percent off one item at any participating retailer. DIscount Pass donations go toward Susan G. Komen.

Customers can also purchase a More Than Pink Visa gift card at Guest Services or the mall office. Simon will donate $1 to Susan G. Komen for each of these gift cards sold. The gift card is available for purchase year round.

The More Than Pink Hero Wall is an opportunity for survivors and their families to visually celebrate and honor the hero who inspires and uplifts them through their fight with breast cancer. For a $1 donation, shoppers will receive a pink sticker on which they can write the name of the "More Than Pink" hero and place it on the wall. All proceeds go to Susan G. Komen.

Susan G. Komen is the world's largest breast cancer organization, funding more breast cancer research than any other nonprofit outside of the federal government, while providing real-time help to those facing the disease, according to a press release.

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