Land Rover launches program to give away seven Defender SUVs to non-profit charities
To celebrate its seven decades of history, Land Rover is searching for seven American non-profit organizations to receive a customized Land Rover Defender SUV. Land Rover stated that they hope to empower these organizations to further help others.
Through July 27, Land Rover will be accepting video nominations for organizations making a difference in seven distinct categories. Full information on the nomination process is available here.
To qualify, organizations must be U.S.-based 501(c)(3) non-profits whose efforts fall within the seven categories outlined in the program. Categories include Search and Rescue, Coastal and Marine Conservation, Animal Welfare, First Responders, Environmental, Urban Improvement, and Fire Services.
Entrants can nominate a non-profit charity or non-profits can nominate themselves by filling out the entry form and submitting a brief three-minute video that shares what the charity is about, how it addresses a need in the community and how a Land Rover Defender will help to further the effort.
Starting with Search and Rescue and Coastal and Marine Conservation, Land Rover will call for entries through Wednesday, April 7, 2021 before opening submissions for the next categories. Once selected by a panel of qualified judges, finalists' videos will be posted on Land RoverUSA.com for public voting before submissions for the next categories take place. All winners will be announced on September 2, 2021
For complete information and rules covering the Defender Above & Beyond Service Awards, visit LandRoverUSA.com or follow @LandRoverUSA on Facebook, Instagram or Twitter.
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