Want more local news? Support our journalists
Lately the comments I hear from readers range from "I love your paper because of all the local news you provide" to "Why can't I just read news about only my own community?"
This year, you, our readers, have been very patient with us as we've dealt with the significant financial impacts that COVID-19 wreaked not only on our company, but on all businesses.
I also know first-hand that many of our readers are growing impatient for a return to the completely local newspapers they knew before the pandemic.
I'll be honest, none of us here at Pamplin Media is completely satisfied with our current mix of local news.
When we lost 50% of our overall revenue last March due to COVID-19, we took two dramatic steps to survive — reducing the works hours for all of our employees, and combining 18 newspapers into four. Since then, thanks to the support of our readers, we have been able to add back some work hours, and we've been able to start localizing our papers again. But we still aren't as fully local as we were before COVID-19.
Truthfully, both steps were always meant to be temporary. Even so, with our news teams working 3 or 4 days a week, we are still your best source of local news by far. Every other media is also dealing with their own limitations. Other local print publications have raised prices ($5 now for a Sunday newspaper) and cut distribution. Cable companies are charging hundreds of dollars for their streaming services, and public radio stations are running quarterly fundraising campaigns. They're all trying to figure out how to survive with less advertising revenue.
We know the success of our newspapers depends on our ability to deliver local news you can't find anywhere else.
Fortunately, for some of you, we have heard that you actually like and appreciate our broader coverage through our combined newspapers.
For others, they miss reading news from only their community. They want to read more stories about their friends and neighbors, local businesses, local events and high school sports.
We couldn't agree more.
The truth is we want to deliver more local news, but we must have the financial support to justify it.
I'm tired of allowing the ever-fluctuating business economy to constantly dictate to me if we can send a reporter to cover a city council meeting, a graduation ceremony, a high school game or interview a local community hero.
That's where you come in.
My hope is if we deliver a quality local news product — a news product you can't get anywhere else — that you'll pay a reasonable price to support our work.
Most importantly, growing our subscriber base can give us a consistent source of revenue that we can then reinvest in our news staff to generate more local stories about your community.
As a loyal subscriber, we know you understand the value and importance of local news. Today, we have a special offer for you — our Pamplin All-Access Pass. For $99 a year, you'll receive a one-year subscription to your local newspaper. As a bonus, we'll also give you a one-year subscription to the Portland Tribune (a $49 value).
Like it or not, what happens in Portland affects all of us. The Tribune will keep you informed about Oregon's largest city. The Tribune also provides weekly coverage of local events, thoughtful analysis on its opinion pages, as well as sports coverage about the Blazers, Timbers, Ducks, Beavers and more. And if you love puzzles, every week the Tribune runs two full pages of puzzles sure to keep you busy during these rainy Oregon winters.
Finally, the Pamplin All-Access Pass also provides you with unlimited digital access to every story written each week by the reporters of the Pamplin Media Group (more than 4,500 stories per month).
Collectively, the Pamplin All-Access Pass is the best way for you to stay informed about everything happening in your community and beyond.
If you love and value local news, this is the deal for you. Most significantly, your support will continue to fund our journalists and their efforts to provide important local news to inform and engage our communities.
To take advantage of this great offer, fill out the form on the back page of this newspaper or go online to www.savinglocalnews.com.
You count on us to stay informed and we depend on you to fund our efforts. Quality local journalism takes time and money. Please support us to protect the future of community journalism.